Korean Beauty Standards for Women - Are You Beautiful in Korea? (2024)

Are You Considered Beautiful In Korea?

There are beauty standards, but there are also Korean beauty standards, which belong to a completely different level. But what are Korean beauty standards, exactly? Korean makeup and beauty are taking huge leaps in the industry, so we’re wondering if we are actually considered beautiful or at least presentable in the eyes of Korean beauty gurus and industry experts. You might have heard of some of them already: fair skin to the point of looking glass-like, a sharp jaw line, and big, doll eyes.

Here are some of the Korean beauty standards for women that you might wanna take note of if you want to achieve the perfect Korean beauty look.

Head Size

For most Koreans, a smaller head size is preferred. The tinier your head is, the better. If you take a look at photos of famous Korean celebrities, you’ll see that most of them have tiny heads under big, bold hair. Ideally, the head to body ration is 1:8, which is a bit extreme for some, but in Korean beauty standards, it’s what works. This applies to both men and women.

Forehead

Forget about contouring! Korean beauty standards dictate that a full and round head is beautiful! Specifically, a forehead that shows off a pronounced brow bone.

Eyebrows

The farther your eyebrows are from your eyes, the better. Koreans like having a significant distance between the brows and the eyes. High eyebrows are beautiful, but they’re even more beautiful if they look straight and natural. Get Korean eyebrows by going for organic microblading.

RELATED: Why organic microblading is the future of the industry

Eyelid

Two things make your eyelid pass Korean beauty standards: sunken eyes that make you look a bit older, and a double eyelid. Koreans are known for their obsession for the double eyelid, some even going for plastic surgery just to achieve that look. Of course, if your eyes aren’t naturally big, even having double eyelids won’t be enough!

Nose

While the rest of the world would love long noses, Korean beauty standards state that a nose should be medium high, and with a round tip. Basically, your nose has to look like a button. The more defined your nose is, the less beautiful you are in their eyes.

Jaw

Even though it isn’t as emphasized as the rest of the Korean beauty standards, a V-shaped jaw is still better. Second to the V-shaped face is the round face, and then the square face.

Cheek

Korean beauty is known for its generous use of blush, resulting in a sun-kissed, drunken look. This is why, in Korea, it’s preferred to have round cheeks instead of high, pointed cheekbones. In fact, many Korean girls go for fat injections to make their cheeks look fuller.

Height

Asians are known for being a bit short, which is why people who are above the average height are considered more attractive in Korea. They prefer women who have a slender, model-like figure instead of those who have heights of 5’3″ and below.

Skin

Fair skin is a MUST in Korean beauty standards. You should have fair skin that looks glowing and glass-like. Women who are a bit tan are still considered pretty, but a woman with white, glass skin is considered beautiful.

Korean Beauty Standards for Women - Are You Beautiful in Korea? (2024)

FAQs

What are the beauty standards in South Korea for women? ›

Korean beauty standards prioritize maintaining a youthful appearance, rather than looking matured. A combination of clear skin and even skin complexion, slim v shaped jawline, and pronounced puffy Aegyo-Sal (fatty, bag-like, deposits under the eye. common in children; rare in adults.)

How do you know you are beautiful in Korea? ›

Skin. Fair skin is a MUST in Korean beauty standards. You should have fair skin that looks glowing and glass-like. Women who are a bit tan are still considered pretty, but a woman with white, glass skin is considered beautiful.

Why are Korean women so beautiful? ›

Koreans have a longstanding and immense passion for taking care of their skin. In ancient Korean culture, it was believed that outward beauty reflected the inner self; that true beauty came from having radiant skin. Since 700 B.C., Koreans have been researching, developing and documenting skincare methods.

What is the ideal weight for a girl in South Korea? ›

The ideal weight in South Korea is between 40–55kgs no matter what your height is, if you go over this weight socially you would be seen as 'obese'. Most Koreans seem to be slim.

What is the secret of Korean girls beauty? ›

Toning is a mandatory step in Korean skincare. In ancient times, Koreans used natural water-rich ingredients like cucumber, tomatoes, and watermelon to tone and prep their skin. So, while buying a toner, you can look for these ingredients to minimise the appearance of pores and brighten the skin tone.

What face shape is desired in Korea? ›

That was not an accident—the ideal face shape in South Korea has long been a slender and delicate oval one, with a V-shaped chin. Visible cheekbones are also eschewed; the ultimate goal is to have a smooth outline without any obvious angles to mar it.

Who is considered attractive in Korea? ›

Korean beauty standards prioritize having a small v-shaped face, fair skin, symmetrical eyebrows, a slim body, and double eyelids. Altogether, these features create a more innocent, young look.

Why are Korean beauty standards so high? ›

Another possible cause for this phenomenon is South Korea's classist culture, where looking 'wealthy' is a beauty standard. Fair, flawless skin is idealized because even in the past, wealthy people did not work out “in the fields”. In contrast, tanned skin is associated with the working class.

How to be pretty like a Korean girl? ›

This is why Korean women live by the rule of double cleansing, double eye mask and double hydration in their skincare regimen. The step cleansing method includes a foaming face wash followed by an oil-based cleanser. This clears the skin of every last bit of makeup and dirt from face.

What are American beauty standards? ›

America has a culturally accepted norm of what makes someone beautiful. A standard that is hard to meet. Being light-skinned, blonde and blue-eyed is the benchmark of beauty, of what is most desirable. But is that really what it takes to be attractive in America?

What is the Korean beauty standard height? ›

According to a survey conducted in 2019 by Ipsos on global attitudes toward beauty, around 58 percent of South Korean respondents stated that they preferred women to be between 5 feet 5 inches (around 165cm) to 5 feet 9 inches (around 175cm) tall.

What is special about Korean beauty? ›

Korean beauty products are buzzed about by experts in the beauty world for innovation, high-efficacy, and the use of natural ingredients. Korean beauty is also known for customized and often extensive product layering regimens to deliver a multitude of benefits gently over time.

What do Korean guys look for in a girl? ›

Men and women both chose personality (73.4% and 72.4% respectively) as the most important factor, followed by values (55.8% and 58.2%). A lot of men also responded with appearance (47.6%), hobby / interests (33.8%). Many women responded with financial ability (39.4%) and family background (25.4%).

What is the Korean beauty standards height? ›

According to a survey conducted in 2019 by Ipsos on global attitudes toward beauty, around 58 percent of South Korean respondents stated that they preferred women to be between 5 feet 5 inches (around 165cm) to 5 feet 9 inches (around 175cm) tall.

What is Korean etiquette for women? ›

Korean women seldom shake hands. A Western woman can offer her hand to a Korean man, but should not to a Korean woman. Foreign businesswomen should always act elegant, refined and very "feminine.” Laughing and loud talking are frowned upon. Generally, women wait for Korean men to make the first move.

How should women dress in Korea? ›

With very few exceptions, girls usually tuck their tops and blouses in the waistline of their skirts, shorts, and pants. Also, low-waist bottoms are not popular in Korean fashion. Instead, the bottoms will typically reach all the way to the naval button, or even all the way up to the natural waistline.

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